Food On Focus Media is a food and beverage marketing and creative agency in Dubai. We help restaurants, cafés, cloud kitchens and food brands get found and chosen, combining marketing planning with photography, video and design that we produce ourselves.
Because the content is made in-house, the campaign and the visuals come from one team, from opening day onwards. Talk to us about your restaurant.
What we handle
- Launch marketing: marketing plans for new concepts, with launch photography, video and social content ready for opening day. See restaurant and café launch consulting.
- Social media: monthly content, reels and campaigns. See social media content and management.
- Campaigns and influencers: launch and seasonal campaigns, influencer and model shoots, in-store promotions and UGC-style content.
- Search and paid media: SEO and targeted paid campaigns, with a performance marketer on the team.
- Listings and platforms: photography for delivery apps and your Google Business Profile.
- Brand and creative: branding and design, food photography and video.
- Drink and packaged food brands: defining the customer and the moments the product fits, content themes around flavour, serving and gifting, product descriptions, launch content and visual direction that keeps the product recognisable across retail, menu, delivery and event channels.
Clients have included Talabat, Godiva, Alpro, Irish Vickers, OMA Bakery and Plantoholic.
How we work
- Understand the business. Your concept, your guests, your menu and what you need marketing to achieve.
- Plan. A marketing plan built for the UAE market, covering channels, campaigns and the content each needs.
- Produce. Photography, video and design made in-house, so every channel shows the same brand.
- Run and refine. We carry on after launch, from social media to targeted campaigns.
Recent work
- Plantoholic: two years from concept to after launch, covering branding, packaging, a 3D café design approved by Nakheel, content and marketing. Press coverage followed in Time Out Dubai, Visit Dubai and The Kris Fade Show on Virgin Radio.
- Alpro UAE: a 2025 summer campaign activating the brand in cafés across Dubai, with influencers, in-store promotions, a designed tricycle drink truck and UGC-style content.
- Irish Vickers: a pub shoot that Guinness later asked to use, and a feature in Time Out Dubai.
- OMA Bakery: monthly social content, including a product launch that reached more than 255,000 organic views.
Why a food and beverage specialist
We work only with F&B businesses, so we already know how Dubai diners find places to eat: through social media, delivery apps, Google and word of mouth. The same team that plans your marketing styles and shoots your food. Read more in why the way your food looks online decides how much you sell.
Frequently Asked Questions
Tap a question to expand the answer.
What does a restaurant marketing agency do?
It plans and runs the activity that brings guests in: social media, campaigns, influencer work, search and paid ads, listings and launch marketing. We also produce the photography, video and design in-house.
Can you market a restaurant before it opens?
Yes. We build launch marketing plans for new concepts and produce the launch photography, video and social content so it is ready for opening day, then carry on with marketing after launch.
Do you run paid ads and SEO?
Yes. Our work includes SEO and targeted paid campaigns, and our team includes a performance marketer.
Do you work with influencers?
Yes. Campaigns such as Alpro UAE's 2025 summer café campaign included influencers and models.
Do you only work with food and beverage businesses?
Yes. We work exclusively with restaurants, cafés, hotels, cloud kitchens and food brands.
Where are you based?
Our office is at SIT Tower, Dubai Silicon Oasis, and we work with clients across Dubai, Abu Dhabi and the rest of the UAE.
What should we prepare before getting in touch?
Your business name, website and active social channels; a short description of your food, drink or venue; your main service area or Dubai location; the marketing problem you want solved, such as low visibility, inconsistent content or weak enquiries; any upcoming launch, menu update or seasonal campaign; and the action you want more customers to take, whether that is book, order, visit or enquire.
Can you help a cloud kitchen with no dine-in presence?
Yes. For a cloud kitchen the main battleground is the delivery apps, so the work starts with listing photography and descriptions for Talabat, Deliveroo, Careem and noon, then targeted social ads aimed at the delivery zones you actually serve. See cloud kitchen branding for the identity side.
Opening soon or ready to grow? Get in touch.